Adobe Analytics

Adobe report builder is not working in excel, I reintalled the same but not able to to see the option and the addin addition is not working, Anyone faced similar situation sharing screenshot of addin section and excel options.the error below is what am seeing when am trying to activate the disable application. the second image is add in view.

Hi team,As per our analysis we are seeing conversion rate is less, so we are thinking of why this happening. I am a technical guy, so thinking of write a code to track the abandoned cart.  So can you please help me here how we can track it?   I am thinking of capturing  ID of cart when it is created for first time, then capture other respective events like cart addition, checkout, purchase...etc..  will this work ? 

Hi, Can someone help me to create a logic for one of my evars - Cart Abandonment.The logic for Cart Abandonment - Ideally product added on the cart 7 days and more and order not placed till current date.Appreciate your help.Thanks,@kamlesh-maddheshiya

Hey there,I just tried to set up a segment for direct traffic.In definition part, Marketing Channel does know neither "direct" nor "none", although I can see "none" as a dimension in my reports when I use Marketing Channels as a filter.There a no suggestions for any channels in the dropdown, and when I fill in e.g. "Direct" or "None" it does get a red border. (See Screenshot)Visitor, Visits and hits get to the same result Some more information that could be helpful:- So far this page has only direct traffic (it's a test page)- In 90 days - there are only 730 Page Views. I know, my test doesn't really make sense. I try to get more into Adobe Analytics and wanted to test this. So maybe it's not possible to create this segment, because I have only direct traffic - but nevertheless, it would be good to know the reason. THX!Amelie

Our team does A/B testing rigorously. I am from reporting side and for the initial reporting for every A/B test, we have a adobe dashboard explaining the results with KPIs like impressions, clicks, CTR, lift and few down stream metrics for each version. Typically, we have 2-4 versions for very test - one control and 3 variants. I want to add statistical significance in each dashboard. I have calculated it using the below logic. Imagine a test with only 2 recipes - 1 control and 1 variantCTR 1 = clicks1/impressions1CTR2 = clicks 2/impressions 2Pooled CTR = (clicks 1+clicks 2)/(impressions 1+impressions 2)Standard Error (SE) = Square root(Pooled CTR*(1-Pooled CTR)*((1/Imp1)+(1/Imp2)))Z Score = abs(CTR1-CTR2)/SEStandard significance = cdf-z function (Z score) I create every calculated metric separately and finally calculate the standard significance. But this is not scalable. Because I have to create 7 calculated metrics for each test. So if a A/B test has 4 variants, I would be

Since last few months, more and more mobile device data is going into 'Unknown Generic Android Mobile'. We have tried enabling the high entropy flag, but we are not really seeing any progress in dev data. Any suggestions on how to tackle it?

If user doesn't complete the goal after starting it(which is captured in eVar1) with in the same visit or in the next 3/4 visits, then also eVar value will persist or it will expire? if expire then when it will?

We have a nav menu that has banners on the category flyouts. I'm trying to setup a rule in Data Collection to report these page event views to Analytics. I have a data element for these menu banners of core. Constant and the constant value is %event.element.innerText%I have an action that says "When it hovers" after a 3,000millisecond delay, for elelments matching a.sub-menu-link... then set the value of the constant to an evar. The problem that I have is... It will trigger when you hover the menu, except it only will report the very first "inner text" in the menu and not the menu item that is hovered over. I'm curious if anyone has suggestions on how to adjust this. Here is a anonymized sample what our menu html looks like.Or even better to configure my data element so it will report the banner path?<ul class="dropdown-menu browse-products OneCol"><li class="menu-link"><a class="sub-menu-link" href="javascript:void(0)">Category 1<i class="

Hi,  In the past with AppMeasuremnt and ID Service, we can config this overwriteCrossDomainMCIDAndAID option to support app-to-web visitor persistence. But it seems this option is no linger in Web SDK?  Or in Web SDK, the adobe_mc value from the app always overwrite the cookie in the web?  Thanks, John

Hi everyone! I used to have "create a folder" feature within Projects, but it is missing now. Can anyone help to advise how can I enable back that feature on Admin Console? Thanks in advance for your help!

Hi Team,  In Data feed raw data, Order_value column has multiple values inside the Array.  Can you please help me with Query to sum up array.  for instance:    

Hi I have 3 exams scheduled at the end of this month. Adobe has upgraded the whole certifications user interface. Launched a new adobe certification portal. As a result, I do not see any exam scheduled in my account. I am on a business travel and need to reschedule. But nothing is showing up inside my account. Need help. Tried contacting support but they mentioned to look for it inside My Account > Certifications. But nothing showing up there. Neither I can sit for the exam nor can reschedule. Anybody suggesting anything to help. Thanks in advance.   RegardsRoy

Hi All, We have a system where we look at the Raw Full URL of the page, then the Operating System, then the IP Address in Adobe Analytics to identify bot traffic. We are getting a full URL with "?test=1" in the query string parameter that seems to be bot traffic. Are there other ways or query strings in the full raw URL that would indicate Bot Traffic too? Thanks!

I have created segments to identify my products in the rows of a freeform table like below. Hit level Segment Name: Shoes (evar 1 = Shoes)Hit level Segment Name: Garments (evar 1 = Garments)Hit level Segment Name: Furniture (evar 1 = Furniture) I measure the number of clicks for these above segments using event 3. Can I put a segment on top of event 3 in the column and increase the number of hits along with the segments in the rows? For example, I want to include another criteria of evar 2 = socks. I understand that I can put a "OR" condition in all of the existing segments. Looking for a solution to add a segment through column. Is there a way to do this in Adobe?

Hi, our team gets a lot of questions regarding the time spent on site OOTB Adobe metrics and which one to use for which circumstance. Can someone help explain the differences between them? The Adobe article is not very helpful. Which metric would I use in the following circumstances?What is the total time spent on average at a sitewide level?What is the total time spent on average on Page A?What is the total time spent on average for segment #1 All Visits (OOTB adobe) vs. visits that make a purchase? (segment = VISIT container, Orders exists).If we could understand which time on site metrics to use where, that would help us a lot in improving our website and conversion rate. Thanks- 

@jennifer_dungan : I did not find any Adobe Docs URL which explains validity of Visit Number. Can you explain how number is incremented. Can i use Visit Number as one session? Kindly share if you have any reference docs URL.

We have different products on our site like Shoes, Garments, Furniture etc. I have created 3 segments to identify these products. I have an event which gets triggered every time a user clicks on these products (Event 3). We have identified a revenue unit associated to each of these clicks. For example -  Shoes - 1.23 per clickGarments - 0.83 per clickFurniture - 0.98 per click So in a day if there are 200 clicks for shoes, 100 clicks for Garments & 100 clicks for Furniture, Total revenue for that day would be (Clicks * revenue per click). Shoes = 1.23 * 200 = 246Garments = 0.83*100 = 83Furniture = 0.98*100 = 98 My client wants to see this calculation done on a single column in the freeform table in the below template in adobe workspace.                   Total RevenueShoes                 246Garments             83Furniture&

Hi all, I have a freeform table with percentages. Adobe Analytics shows an average of 14%. However, if I save all the figures in Excel and calculate the average there, I only get 12%. In the table, I use month as a dimension on one side and the number of users who must have performed certain actions on our site (e.g. watched a video at least once or read an article to the end at least once) on the other side. Why is there a difference of 2% between the value I calculated and the value from Adobe?Thanks,Sophie

Hello everyone, I do see that there are two permissions available to enable AI in CJA admin console 1) AI product knowledge 2) AI data analysis. I do have the documentation for AI product knowledge but I do not for the AI data analysis. Could someone please let me know where do I find the documentation for the 2nd one or where to find it in the tool? Thanks

How can I obtain the Adobe Analytics 2.0 API? I don't have permission to access it. It asked me to go find the system administrator, but I am an individual user, who should I contact? If there is a purchasing method, please let me know

Hi, I am trying to create a visualization where I want to know where users are going between an entry and conversion. Flow visualization allows me to set either start or end point.  Is there a way to create such visualization to know user footprint.   Thanks!

Here’s a refined version of your message:---**Goal**: I aim to create a chart that shows the percentage of visits indicating where users navigate after arriving on a specific landing page on my website.  I started by using the Next Page report to identify the pages users visit after the landing page, but the metric displayed here is Occurrences. My understanding is that Occurrences are used because the Next Page report measures how many times a particular page is viewed after the anchor page. Is it possible to replace Occurrences with Visits? Would this adjustment show me how many visits the next page receives specifically after users arrive on the landing page? I've also tried using a Flow chart, but it uses Path Views as the metric. For example, I have over 1 million visits to the landing page, but the flow chart only shows 100k Path Views. Interestingly, the next step count in the Flow chart aligns closely with the Next Page report.Any advice or tips would be greatly

I have a question regarding our recent transition from Adobe Analytics to Customer Journey Analytics. As we are no longer using Adobe Analytics, I’ve been using the debugger to check the tags being fired in Customer Journey Analytics. However, I noticed that I cannot see any information being captured, such as campaign data or UTM parameters.Has anyone else experienced this issue or can offer guidance on resolving it? I would appreciate any insights into ensuring that campaign tracking and UTM parameters are properly captured in Customer Journey Analytics. Specifically, how can we confirm that data is being captured correctly?Additionally, if there are specific settings, configurations, or best practices we should verify or follow to optimize our tracking, that information would be extremely helpful.Furthermore, if there are any resources or documentation you recommend for getting the most out of Customer Journey Analytics, please share. 

Using AEC Mobile SDK, In adobe analytics for my mobile app report suites, i am getting  "External Campaign" data but how it is being populated? Like is it an out of the box dimension by Adobe? Please look at the attached screenshot