Thanks. They might have been talking about Analytics, as there seems to be some information about sequential segmentation via AA (i.e. someone visits website from country X followed by country Y), which could be used to create an Analytics segment that can be pushed into AAM, however in many cases I...

I work in destination marketing and am trying to use AAM to assist in working out the effectiveness of our marketing. I think a possible solution would be to generate segments based on sequential trait rules but am not sure how to do this.For example:Trait 1 - User is not located in XTrait 2 - User ...