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Affirm 3

Re: How to set up future kpi's by use of calculated metric? - Adobe Analytics

Thanks! Your idea worked well for us.

1.1K

How to set up future kpi's by use of calculated metric? - Adobe Analytics

Hi there,We are trying to set up a calculated metric representing a target KPI which is different for each month of the year, and used the IF-condition (see screenshot).We notice that it only works for past/current month(s) but not for future months since the # of visits = 0 there (see screenshot).Does someone has an idea about how to set this up?Thanks in advance,Sarah

1.2K

Re: Campaign URL Builder with Adobe Analytics? - Adobe Analytics

Hi,I cannot share with you our internal campaign structure since that is confidential, but here an example. The Meta1--Meta9 fields refer to campaign metadata fields that you want to track systematically (like type of channel, type of campaign,...)Kind regards,Sarah

6.2K

Re: Visit, Visitor or Hit? - Adobe Analytics

Hi,Try changing the outer container (at the very top) to visitor level. Reason: Both hits occured in different months, so not at the same hit and neither during the same visit. Hope that helped.Kind regards,Sarah

680

Re: Campaign URL Builder with Adobe Analytics? - Adobe Analytics

Hi,Yes, it is possible to track campaigns in a similar way in Adobe Analytics. In our company we do it like that as well. However Adobe does not offer - to my knowledge - a campaign builder tool (like Google). But you can easily set this up yourself in Excel.Kind regards,Sarah

6.2K

Re: Time Spent per Visit: recalculation based on same formula gives different result - Adobe Analytics

Hi Kaushalendra,I just checked this, but it returned exactly the same figures for both metrics (and thus the discrepancy is not only related to Analysis Workspace).I will reach out to Customer Care to have an answer.Thanks,Sarah

1.5K

Time Spent per Visit: recalculation based on same formula gives different result - Adobe Analytics

Hi,In the Adobe Help documentation I found the following formula for Time Spent per Visit : Total seconds spent / (visit-bounces)It is thus possible to recalculate it based on the other metrics. This is what I exactly did.In the next table you can see the Adobe version of the variable at the left and my own calculated metric at the right. The results are different.Here the calculated metric:Can someone explain me why the results are different? Is this a bug?Thanks in advance for your feedback!Ki...

2.6K

Re: Total Seconds Spent return different results for same pages - Adobe Analytics

Hi Laetizia,Not the time for the custom links is calculated but the time for the selected pages taking into account the custom links that follow.Remember: Total Seconds Spent can only be calculated between 2 server calls, for example:Page A --> Page BPage A --> Download linkPage B --> Exit link...That's the reason why you see custom links appearing when dragging them beneath a page. It just proves that Total Seconds Spent is also calculated in case a page is followed by a custom link instead of ...

1.2K

Re: Total Seconds Spent return different results for same pages - Adobe Analytics

Hi Arun,Thanks for the screenshots. That's clear to me now.Can you also tell me how we should build the segment in order to have the total seconds spent correctly calculated? (so taken into account those next hits like custom/exit/.. links). Kind regards,Sarah

1.2K

Re: Props and eVar - Adobe Analytics

Hi Alexis,I read in this post that props can be associated with success events that occur later, and will be attributed according to the linear allocation principal. However when reading the Adobe Help Comparing Props and eVars I readeVars can use success events as metrics. Props cannot. eVars are designed to report on conversion events, to show you which values are most successful in influencing visitors to reach your goals. Traffic variables (props) do not have this same functionality. However...

2.3K

Re: Total Seconds Spent return different results for same pages - Adobe Analytics

Hi Arun,Thanks for your reply.With your first sentence I understand that the Hit segment selects only the pageviews of those 6 pages and not next hits like custom links, download links, exit links,.. which means not all time spents are calculated. Correct? However don't understand your second sentence. I should remove Custom, Download, Exit links from the segment you say... but in the first sentence you said they were already excluded from the HIT segment. My goal: to visualize the total seconds...

1.2K

Time Spent per Visit: overall figure on top row in table is not correct - Adobe Analytics

Hi,I just selected 6 pages from the page dimension for which I visualized the Time Spent per Visit (for a period in the past) = screenshot below. The aggregated figure on the top row (463) is the sum of the time spent per visit figures of all 6 pages. To my understanding, this aggregated figure does not represent anymore 'Time Spent per Visit' over these 6 pages. Reason: Visitors who visited Page002 also visited Page001 (because this is a sequential process). The Time Spent per Visit should thus...

771

Total Seconds Spent return different results for same pages - Adobe Analytics

Hi,I just selected 6 pages from the page dimension for which I visualized the Total Seconds Spent (for a period in the past) = screenshot at the left. I then created a segment based on these 6 pages and dragged above the Total Seconds Spent metric = screenshot at the right.As you can see the results are different. Does anyone now why? Is this a bug?Selection of 6 pages by filtering in Page dimensionSelection of 6 pages by segmentKind regards,Sarah

3.0K

Re: Compare time periods for multiple metrics at once - Adobe Analytics

The idea can be ignored. Instead of creating calculated metrics and putting it left, I should have dragged the (underlying) segments over there,and the metric unique visitors at the top. In that case the Percent Change can be calculated, and I have my desired result.

2.5K

Compare time periods for multiple metrics at once - Adobe Analytics

Hi,Currently the metric for which you want to compare multiple time periods and create the Percent Change metric needs to be in the column header (cfr next screenshot). As a consequence you'll need to recreate multiple Percent Change metrics.I would like to be able to add just one column 'Percent Change' in the next table:This would save us a lot of time.Thanks in advance,Sarah

2.6K

Flexible conversion attribution period to evaluate A4T activities in Adobe Analytics - Adobe Analytics

Hi,This idea is related to a question I posted : Incorrect attribution of conversions to Target activities in Analytics(?)It would be great to be able to choose the attribution period. Currently there is no expiration, which means that conversions are attributed to a past activity even long after this activity was live. So, doing your Target activity evaluation one week after your test or one month after your test or 2 months after your test might result in ending up with a wrong conclusion rela...

805

Uploading offline customer profile data: Customer Attributes or DMP? - Adobe Analytics

Hi,My question is about the possibility to upload offline customer profile data.Both Customer Attributes as the DMP offer this possibility. So two different solutions within the Adobe Marketing Cloud support the same functionality/goal. Do you have a comparison between both solutions regarding the uploading and usage of such kind of data? Specific features, advantages, disadvantages,... of each Whether some Adobe customers use both next to each other? If so, why, when, which usecases,...?We are ...

2.2K

Re: Time Between Events Calculation Ability - Adobe Analytics

Hi,This is definitely an interesting idea. At our company (insurance banking) we got more and more questions related to the time between events, which we now have to calculate each time based on datafeed extracts in our own data lake. It would be great to have this - very soon - on the fly in Adobe Analytics for the end user as well.@admoseremic: Is this already put on the product roadmap, and if so when will it come available?Kind regards,Sarah

17.7K

Re: Count (average) time between two events - Adobe Analytics

Hi,This is definitely an interesting idea. At our company we got more and more questions related to the time between events, which we now have to calculate based on datafeed extracts in our own data lake. It would be great to have this on the fly in Adobe Analytics for the end user as well. Kind regards,Sarah

1.2K

Re: Resize legend in workspace graph - Adobe Analytics

Thanks Hyderziaee for your suggestion, but they are already renamed in the shortest possible way 🙂 I don't want to abbreviate labels too much because it will then not be easy (for others) to interpret

2.2K

Resize legend in workspace graph - Adobe Analytics

Hi,Currently it is not possible to resize the legend width in order to have the label visible on one row and not be truncated over multiple rowsCfr next screenshot.It would be great that we could resize this by pulling/dragging the scrollbar line (cfr yellow marked) to the right.Thanks,Sarah

2.3K

Re: Histograms for Calculated Metrics - Adobe Analytics

Hi,Would also like this ability. I am quite sure that currently the histogram isn't much used. Let's hope Adobe analyses & optimizes their functionalities 🙂 Adding the possibility to drag calculated metrics into histograms would definitely increase relevancy of this functionality.

1.9K

Re: demoptout.jpg - Adobe Analytics

Hi Gigazelle,Thanks for your reply but this is not the answer I am searching for. We don't want to explain our visitors how to delete the NOTARGET cookie, but we want to offer him a button/link on our website which immediately opts them back in, like Adobe offers from the Analytics Omniture_optout:Opt-in - Include me in visitor session aggregation and analysis (do not install the kbcgroupnv.d3.sc.omtrdc.net opt-out cookie) - Click HereOpt-out - Exclude me from visitor session aggregation and ana...

1.1K

demoptout.jpg - Adobe Analytics

Hi,Adobe offers on their Adobe Privacy website a way for our website visitors to opt-out for Adobe Marketing Cloud advertising solutions for web-based ads.This will call the following pixel: http://www.demdex.net/demoptout.jpgAs a result, the demdex cookie will be set to NOTARGET. What if a visitor wants to opt-in again? Can we on our website offer our visitor a way (link) to opt-in again?Thanks,Sarah

1.5K

Target Activity Impressions in Segment builder - Adobe Analytics

Hi,Currently it is not possible to create a segment to select all impressions for a certain Target Activity. Reason: The Activity Impressions metric cannot be used in the segment builder.Consequence: you select all visits/pages of a visitor who was in a certain activity, which is not the same as selecting only the impressions of a an activity. Use case example: on the homepage we have 2 activities, one for prospects and one for customers. When the homepage is loaded, either a visitor is recogniz...

1.1K

Re: Analysis Workspace: calculated metrics for histogram charts - Adobe Analytics

@Bgeorge, I do see value in adding this feature. Here the usecase:You want to see the distribution of #pageviews for page X. Applying a segment (which selects page equals X) on the top of the table would not reflect the distribution of #pageviews for page X.What does it reflect? Eg Segment 2: In fact this number is the number of visitors with 2 pageviews from which page X was (at least) one. So, it is not that the 2 pageviews apply necessarily both to page X.Why am I certain about this1) The seg...

6.5K

Re: Analysis Workspace: calculated metrics for histogram charts - Adobe Analytics

I agree on this feature request. It is a big shortcoming that the histogram does not work with calculated metrics. @benjamingaines: is this on the list of next developments? when may we expect this?

6.5K

Re: Increase variable character limits for s.pageName and s.prop - Adobe Analytics

I agree on this. The limitation of 100 characters for prop and pagename is really outdated. I am astonished to see that this idea dates from 2010 and is still not handled by Adobe.

14.1K

Sunburst - Idea for new visualization for Pathing - Adobe Analytics

Hi,Based on the datafeed export and using Python language (so outside Adobe) a colleague was able to create a nice visualization of the visit journey/path.Here below you see the paths on Pagetype level.Advantages compared to (Next Page) Path reports in Adobe Analytics or Adhoc Analysis:- The sunburst tarts from the first pagevisit: the inner circle is the first page <--> In Adobe you start from a given page unregardless from the visit depth- The sunburst gives you a complete overview of all path...

1.2K

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