Hi Rama,Thanks for putting up these questions to the community, we are happy to address them. These 2 videos below by Pete Kluge shall clear your understanding about DSP, DMP, types of audiences etchttps://www.youtube.com/watch?v=xnX1nxMM_R0https://www.youtube.com/watch?v=ehjENa5zQOYAlso, I would hi...