Hi @Michael_Soprano , If Adobe Target is implemented via Web SDK, you'll notice a cookie named "mbox" being stored. This cookie contains the session ID. For example : You can also review this document for more insights : https://experienceleague.adobe.com/en/docs/core-services/interface/data-collect...

Hi @lindsayh5357881 , Your setup seems to be correct based on your explanation. If the audience setup specifically targets only the visitors who match the profile script criteria except "global Concur employees", it should work as expected. To understand the configuration of the audience simply, Tar...

Hi @ChristinaAr3 , This answer is correct because, in an A/B test, the control group represents the original experience or default content that users would encounter if the test were not running. The control is essential for comparing the impact of the new experience (referred to as the "variation")...

Hi @paul53181 , You can use Analytics Workspace to analyse your Target activities and experiences. You can also dig deeper using tables and visualizations.For detailed information and examples, open the Analytics & Target: Best Practices for Analysis tutorial, provided by Adobe Experience League.Sha...

Hi @Data_Dude_Dolan ,Before launching a new test, the best practice would be to conduct an A/A test for the intended audience. This initial step will provide valuable insights into the total sales generated by the control offer. Additionally, an A/A test would help in identifying any flaws in the ex...