Hi @bc_99, if you want to ensure consistency with this experience, I would recommend an A/B test since MVT will execute random combinations of the variables. Please see here for more considerations regarding MVT and when to use MVT versus A/B tests.
Hi @philipk92120636 !
Did you use the Target Sample Size Calculator to estimate how long this test needs to run before it reaches significance?
I recommend that you don't analyze the results of an A/B tests until it has reached significance (ie: ran for X number of days as defined by the calculator ...
Hi there, the AA/Marketo integration is outside of my expertise, but please see documentation on the integration here: https://experienceleague.adobe.com/docs/marketo/using/product-docs/web-personalization/reporting-for-web-personalization/web-analytics-integrations/integrate-with-adobe-analytics.ht...
I would recommend posting more ideas for product improvements here as well! https://experienceleaguecommunities.adobe.com/t5/adobe-target-ideas/idb-p/adobe-target-ideas
Hi @johns17141284 thanks for your question. Automated Personalization's Automated Segments show how different automated segments defined by the Target personalization models responded to the offers/experiences in the activity. In this scenario, more visits in his segment have been driven away from t...
Hi there! For personalization I would start small and think about who your key audiences are - for instance, using an Experience Targeting activity to personalize a hero image to those audiences might generate a small lift. I recommend always starting with some kind of hypothesis before you start ru...
Hi there! For personalization I would start small and think about who your key audiences are - for instance, using an Experience Targeting activity to personalize a hero image to those audiences might generate a small lift. I recommend always starting with some kind of hypothesis before you start ru...