Please let me know, how can I proceed with SIANT classification. Any material or video on the same will help. As I have not done SIANT classification before.
@Brian_Johnson_ so, I have two questions regrading that i.e.1) Is this expected behavior.2) How we can exclude the paid search referrals from direct marketing channel. What you mean by page URLs are accessible in variety ways, can you give some example.
@Ishan_Sinha_ for faster solution, we decided to use flat file approach using data source, can you guide me how should I proceed futher like which type of data source should I create, what metrics and dimeson should I create to go further.