Hi Drew, thanks for your reply, I'm familiar with the above situations. I was hoping to get more insight on @ram_adobe POV on decreasing the significance level (e.g. .05 vs .01) for pages deeper in the conversion funnel for risk management purposes. Some experts have recommended to decrease the sign...
@ram_adobe Hi, what are your thoughts on adjusting the significance level for pages that are testing different stages in the conversion funnel (e.g. .05 vs .01)?