since ‎15-06-2020
‎13-04-2021
mohsensharifi
Level 1
Media Stream metric on Adobe Analytics
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mohsensharifi

mohsensharifi
- Adobe Analytics
Hi there,We are a broadcasting media company and we are going to use Adobe Analytics to track our website and app data.I wanted to know: How other broadcasting companies measure the number of stream/play? If someone clicks on a video and it plays, and then pause and play several times, does it count as one stream request or several requests?How other media companies like BBC, ITV, ABC, NBC and etc count number of streams/plays for their VOD and Live videos?

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