since ‎07-01-2020
‎12-05-2020
Hyeran
Level 1
marketing channel against tracking code understanding Hyeran - Adobe Analytics
I understand the concept that marketing channel and tracking code are different, for example, allocation and expiration date, so that those can't be together in W/S. However, I am just wondering is it ok to understand this result like this? As you can see below, tracking codes which contain paidsearch and display that I set up those should go into the paid search are in Natural search. Is it because people who visited our website with those tracking code override and natural search was their las...
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Data is not filtering properly in marketing channel processing rule! Help me! T0T Hyeran - Adobe Analytics
I would like to classify and filter data for each marketing channel that I set up in marketing channel manager. I processed the rule for "CRM marketing" that all data includes '_crm_' in query string parameter should be in CRM Marketing channel. Here are the setting i did below. and I expected all tracking code(query string parameter) which has '_crm_' in URL should be filtered first in CRM Marketing, but when I checked workspace in AA, it appeared like this. Just one visit was in CRM marketing,...
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How to calculate avg. consumer return period for a year Hyeran - Adobe Analytics
Hi there, somebody help me if you know how to do it I would like to calculate average consumer return period for a year. As AA provides, there are retention frequency, but it was categorized by small periods, such as ~1 day, 1~3 days, so that it is hard to find the exact avg. of consumer return period T.T Thanks
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