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megano47713233
megano47713233
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Will AMO Metrics continue if we Switch to Advertising Analytics - Adobe Analytics 16-03-2020
We currently use AMO but are planning to suspend in option for a different service. Will ending the AMO relationship in favor of another, similar tool (SA360 for example) disrupt the existing AMO titled metrics? In a world with SA360 and no AMO, would we continue to see Impressions, clicks, cost in the same ‘metric’? or will a new metric need to be created?

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