since ‎28-10-2019
‎10-10-2020
riccardo_arnald
Level 1
A4T - calculated metric lift and confidence riccardo_arnald - Adobe Analytics
Hello everybody, I am a CRO expert inside a big global telco player. Part of my job is building post-analysis dashboards to understand the impact of Adobe Target AB test and personalization activities. We hardly ever use the default / built-in metrics as KPIs to evaluate the test uplift/down lift. Instead, we use calculated metrics but, as far as I know, we need to export data to another tool to calculate lifts and confidence. Do you know if Adobe provides a recommended solution to this issue? @...
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Re: [UPCOMING SKILL BUILDER WEBINAR] 6/4/20 How Adobe.com uses Adobe Sensei AI to Personalize Experiences riccardo_arnald - Adobe Target
HI @Amelia_Waliany , Do you have the recording? Unfortunately I didn't managed to attend it. Many thanks, Riccardo
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