Thanks so much Viet for confirming its best to go expert level as the solid option as I wouldn't like to certify and not find opportunities. I should have brought up in the initial question, how about salary comparison and opportunities between Adobe Target Expert Certification and Adobe Target Arch...

Hello, Having worked in the analytics industry for years and reading the test prep, looks like I'm a good fit to go for the Target practitioner expert certification, however I wanted to ask if I should or just do the regular certification. All I want now is to get a job related and start doing exper...

Thanks so much Bhoomika!Agreed, I can't think of a reason it can be negative and being that scAdd and purchase are event counters, they can only increment so nothing a dev could mess up such as sending a negative counter to the dataLayer or so.... 

Hello, Is there a reason other than incorrect implementation (sending negative values) that a  cart abandonment rate could be negative?I did not see this in real life, I was asked about it in a job interview question.Thanks!Rafael