Yes, I completely agree!  I was literally SHOCKED when I realized that URL was not included in the data warehouse.  This is the most obvious element to include, it blows my mind why it was missed. Matt, to answer your question: Without this feature, you cannot determine the difference between paid a...

Actually, I'd like to see alerts based on statistical ranges, not percentage of previous period.  So if traffic exceeds 1.x standard deviations form the average for that period over a trailing period, alert me.  In my case, I look at data that falls outside the 95th percentile confidence interval fo...

In Legacy Excel Client, you're able to build a list of (for example) keywords with the "select specific" tab.  The keywords you select will be pulled into the resulting report without regard for case. The new Report Builder has more advanced list capabilities, allowing you to pluck your items out of...

I absolutely agree with this.  I pull this data down into Excel so that I can calculate whether or not a data point falls outside of 95% confidence interval ranges.  It's nice to see, for example, that traffic was up on Monday, but is that spike statistically significant for a Monday when compared t...