Hi Sascha, Welcome to the Adobe Analytics Community!The behavior of your workspace sounds buggy to me. It would have to be looked into deeper. For confidentiality reasons, I would recommend you to reach out to the Client Care and have a representative look into it. Let us know if you found out the r...

The Blog Post below is from Pete Kluge, Group Product Marketing Manager for Adobe Media Optimizer-----Supercharge your Retargeting Campaigns with Dynamic CreativeForty-six percent of major brands have set aside budgets just for retargeting campaigns. Retargeting allows brands to reconnect with users...

Hi Rama,Thanks for putting up these questions to the community, we are happy to address them. These 2 videos below by Pete Kluge shall clear your understanding about DSP, DMP, types of audiences etchttps://www.youtube.com/watch?v=xnX1nxMM_R0https://www.youtube.com/watch?v=ehjENa5zQOYAlso, I would hi...

Hi Rama, Thanks for reaching out to the community! We are getting answers for all your questions, expect a reply shortly. Tanmay

Best Practices: Optimize the Website Landing PagesTo improve user experience and improve conversion rates, it's important to optimize the landing pages for your ads by creating different layouts and messaging, and then testing their performance. Landing page testing should be a continuous initiative...

The Blog Post below is from Cory Edwards, head of Adobe’s Social Business Center of Excellence-----Virtual Reality and Social Media: Are We Ready for Dynamic Social?Research conducted by Goldman Sachs forecasts that, by 2025, virtual and augmented realities will become an$80-billion market. That’s j...

Some additional inputs I received from consulting team -"Display Advertising Online - Ability to provide display advertising e.g. on web sites, portals to provide adverts for other Third Party portals. Sometimes referred to as AdServing;"- We can do this through AMO Display, we have capability to ru...

Hi Rama,Just to add on what Manu said:AMO can indeed serve all your display advertising requirement as it works with all major Ad exchanges. Additionally, you can utilize AMO to run Search and Social ad campaigns as well. The effort required would be to purchase an AMO license and then Adobe team wo...

Hi Anshika,Could you elaborate a little what are you trying to achieve. I am guessing you want to integrate Analytics with SAP Lumira. There does not seem to be an existing integration but a custom integration can always be accomplished. You would have to reach out to your Analytics Consultant for t...

Hi Rama,Welcome to the Adobe Analytics Community!I am guessing by 'searches' you mean the internal searches on your website. First of all you would have to make sure that those are being tracked, most probably using an evar. If you know which eVar is tracking it your can directly go to that report o...