That's what I'm saying. That doesn't work. It gives me nothing and not None.  

Well it appears I don't see None in Marketing Channel segmentation at all. So that could be an indicator of the problem as I'm trying to create segments based on None. But Adobe's consultants advised us to remove Direct as a channel and instead use None as "Direct" because apparently Direct screws u...

In my marketing channel reporting, I have the default channel labeled None (essentially everything that doesn't meet any of my processing rules). However, when I create a segment/filter on None, I don't get the None channel. I get literally nothing. How can I actually filter to None?  

Thanks, this is helpful information but I still don't know if I have complete confirmation of my question. We are using a Most Recent Allocation, but that's what I wanted to clarify -- most recent before purchase (dogs) or most recent before the add to cart (cats) of the item that was eventually pur...

New to Adobe and still trying to understand how eVars persist and what that means for your metrics. Suppose I have the following scenario: Search for "cats"Add a cat item to my cartSearch for "dogs"Purchase the cat item Would my search term revenue be attributed to cats since I purchased an item as ...