This is a great catch, @Daniel_Schulz, and it looks like several people agree with you. I will follow up with our engineering team about getting this added, probably in the Freeform Analysis tool first, rather than in Reports & Analytics. 

This will be possible soon in the new Analysis Workspace > Freeform Analysis tool, which will include sharing capabilities to make this available to all users. (It should also be available in Ad Hoc Analysis today, but without sharing.) 

Thanks for submitting this. We will keep an eye on it for votes and comments, and I will follow up with our development team accordingly. 

Good suggestion, @pfer0594. I will follow up with our development team to see what can be done here. 

This is a really interesting idea, @jake_winter. Without exposing any company data can you give me an example of the kind of analysis you're trying to do where Table Builder falls short in this regard?  As I'm sure you've seen we're doing a lot of work on building complex tables and analyses in the ...

@kopkacobana: Quick question here. Are you looking for clicks from the WhatsApp app to be counted as a social network? Or WhatsApp on the web (which I'm told is now possible)?  As far as I know, we currently don't do any automatic labeling of app clickthroughs as Social Networks (i.e. where we have ...

We'll see what we can do to get whatsapp added as a social network.

Good suggestion, @CarolPons. I think we'll probably first try to solve this in the Analysis Workspace on the web, which you might have seen. We'll also monitor this for votes as it pertains to Ad Hoc Analysis. 

Thanks for the idea and comments. This isn't something we're currently planning to do in the near term, but we'll keep an eye on this for votes and comments, and reevaluate if necessary.

I'm going to merge this with the previous idea that you submitted on 8/5/2013.