Real-Time Customer Data Platform

NimashaJain · 7/15/24

Hello Team,

Welcome to the Adobe Real-Time CDP Community Mentorship Program 2024! This is the featured Community Discussion/Contextual thread for your Adobe Real-Time CDP Community Mentor, Reena John!

Reena will be your dedicated mentor, providing valuable support and guidance on your Adobe Real-Time CDP queries as you upskill yourself and prepare for Real-Time CDP certification throughout the program..

Aspirants mapped to Reena aka @ReenaJohn

1) Anmol Raj aka @anmolraj16
2) Anish Raul aka @anishraul
3) Nimesh Patel aka @Nimesh11
4) Young Min Lee aka @yabc7
5) Ajay Kuligod aka @ajayk19
6) Rochelle Satow aka @Rochelle_Satow
7) Sandy Coleman aka @Sandy_Support
Yesh Desai aka @YKD
9) Abhinav Kainth aka @akainth2

How to participate in the program

Post your Questions in this thread to connect with your Mentor, Reena John, and fellow Aspirant peers.
Stand a chance to win the ‘Most Engaging Aspirant’ recognition from your mentor by participating in a weekly quiz.
Test your knowledge by replying to the unresolved questions in the Real-Time CDP and AEP community and tag your Mentor to get recognized as an ‘Exceptional Contributor’ by your mentor.
Stick to the schedule to cover one module/week and clear Adobe Real-Time CDP Certification during the program: July 15 – Aug 30

Suggested Next Steps for Aspirants:

Update your Community Profile photo with your latest headshot to stand out to your Mentor and Peer Aspirants.
"Like" this thread to confirm your participation in the program.
Introduce yourself to Reena John and your Aspirant peers by Replying to this Thread! Break the ice by introducing yourself (location, org/ company, etc.) and your experience with/ interest in Adobe DX stack.
Post your Questions to this thread as you begin learning more about the Adobe Real-Time Customer Data Platform Developer Expert certification (Exam ID: AD0-E605)
Stick to schedule and ensure you track your progress in the exam prep guide.
Test your learning by replying to weekly quiz by your mentor
Practice the modules by replying to unresolved queries in the AEP community & RTCDP Community and tag your mentor.

Remember that every post / like / comment you make in your contextual thread and the Real-time CDP Community throughout the program helps increase your chance to be recognized by your Mentor and win exclusive Adobe swag, so bring your best efforts!

We wish you all the best as you embark on this learning experience!

ReenaJohn · 8/15/24

@anmolraj16 , @Nimesh11 , @yabc7 , @ajayk19 , @Sandy_Support , @YKD @Rochelle_Satow , @anishraul , @akainth2

Quiz -

Week of Aug 12 :

RTCP and Data Ingestion - https://forms.office.com/r/JV5pQYyDhx

Warm Regards,

Reena John

ReenaJohn · 8/15/24

@anmolraj16 , @Nimesh11 , @yabc7 , @ajayk19 , @Sandy_Support , @YKD @Rochelle_Satow , @anishraul , @akainth2

Quiz -

Week of Aug 19 :

Segmentation and Activation -https://forms.office.com/r/V5TQCpCvia

Warm Regards

Reena John

Rochelle_Satow · 8/15/24

When will we know the results of the quizzes?

ReenaJohn · 8/15/24

@Rochelle_Satow Will share the results by Wednesday next week

ReenaJohn · 8/20/24

hi @anmolraj16 , @Nimesh11 , @yabc7 , @ajayk19 , @Sandy_Support , @YKD @Rochelle_Satow , @anishraul , @akainth2

Please find the quiz results for quick reference -

Overview or AEP RTCDP - https://forms.office.com/r/rGJVs1uejq
1. C,2. C,3. C,4. C,5. A,6. B,7. B,8. C,9. A,10. C
AEP Data Architecture - https://forms.office.com/r/MsJk2gP27e
1. C,2. C,3. B,4. C,5. C,6. B,7. C,8. C,9. B,10. C
RTCP and Data Ingestion - https://forms.office.com/r/JV5pQYyDhx 1.D,2.C,3.D,4.A,5.B,6.A,7.B,8.A,9.B,10.A
Segmentation and Activation -https://forms.office.com/r/V5TQCpCvia 1.A,2.D,3.B,4.C,5.C,6.B,7.B,8.C,9.B,10.C

ReenaJohn · 8/29/24

Week of Aug 26

We will try to learn the concepts of Governance. Please go through the below

link to get understand these topics.

Automatic policy enforcement - Data usage labels and policies are available to all Adobe Experience Platform users. Define data usage policies and apply data usage labels to ensure that sensitive, identifiable, or contractual data are handled accurately. These measures help enforce your organization’s data governance rules on accessing, processing, storing, and sharing data. To help safeguard your organization from potential risks and liabilities, Platform automatically enforces usage policies should any violations occur when activating audiences to destinations.
https://experienceleague.adobe.com/en/docs/experience-platform/data-governance/enforcement/auto-enfo...
Data usage policies overview - For data usage labels to effectively support data compliance, data usage policies must be implemented. Data usage policies are rules that describe the kinds of marketing actions you are allowed to or restricted from, performing on data within Experience Platform. There are two types of policies available: Data governance policy: Restrict data activation based on the marketing action and the data usage labels carried by the data in question. Consent policy: Filter the profiles that can be activated to destinations based on your customers’ consent or preferences
https://experienceleague.adobe.com/en/docs/experience-platform/data-governance/policies/overview
Data Governance overview - One of the core capabilities of Adobe Experience Platform is to bring data from multiple enterprise systems together to allow better marketers to identify, understand, and engage customers. This data may be subject to usage restrictions defined by your organization or legal regulations. It is, therefore, important to ensure that your data operations within the Platform are compliant with data usage policies. Manage customer data and ensure compliance with regulations, restrictions, and policies applicable to data use with Adobe Experience Platform Data Governance. Data governance plays a key role within Experience Platform at various levels, including cataloging, data lineage, data usage labeling, data usage policies, and controlling data usage for marketing actions. https://experienceleague.adobe.com/en/docs/experience-platform/data-governance/home
Pseudonymous profiles data expiration - In Adobe Experience Platform, you can configure expiration times for Pseudonymous profiles, allowing you to automatically remove data from the Profile Store that is no longer valid or useful for your use cases. https://experienceleague.adobe.com/en/docs/experience-platform/profile/pseudonymous-profiles#pseudon...
Data management license entitlement best practices - Adobe Experience Platform is an open system that transforms your data into robust customer profiles that update in real-time and uses AI-driven insights to help you deliver the right experiences across every channel. You can ingress data of varying types, volumes, and histories to Experience Platform using sources and then cater that data to use cases ranging from segmentation and personalization to analytics and machine learning. The platform offers licenses that establish the number of profiles you can create and the amount of data you can bring in. Given the capacity to bring in any source, volume, or history of data, it is possible to exceed your licensing entitlements as your data volumes grow. https://experienceleague.adobe.com/en/docs/experience-platform/landing/license/data-management-best-...
Guardrails for Identity Service data - https://experienceleague.adobe.com/en/docs/experience-platform/identity/guardrails. When reviewing the following guardrails, it is assumed that you have modeled the data correctly. If you have questions on how to model your data, please contact your customer service representative.