Real-Time Customer Data Platform

Spectacular customer experiences don’t just happen— they’re imagined, built, and brought to life by Experience Makers like you. Now it’s your turn to take center stage. Submissions are open through October 17, 2025, at midnight PT. Whether you are scaling personalization, uniting content and data, ...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

Getting Started with Adobe Real-Time CDP Collaboration Adobe Real-Time CDP Collaboration enables advertisers and publishers to safely and efficiently collaborate on audience data, powering more effective and privacy-centric marketing campaigns. If you're new to Real-Time CDP Collaboration, this guid...

Our Adobe Digital Experience Communities are the heartbeat that connect, engage and empower our users to create game-changing digital experiences leveraging Adobe solutions.  The Community Advisor program is a prestigious year-long initiative that recognizes outstanding users of Adobe Experience Cl...

Greetings Adobe Target Community! We're excited to announce that the Adobe Insider Tour is hitting the road and coming to Chicago! You're invited to join us on Thursday, May 18th for an exclusive in-person experience made for innovators like yourself. The day will be filled with opportunities for y...

As you may have seen already, the TikTok destination was added to RT-CDP yesterday, please see the TikTok Connection documentation. Any questions, please refer to this section of the RT-CDP community.   Thanks  

Adobe announces availability of B2B Edition of Adobe Real-time CDP by Brian Glover Abstract A dramatic shift in B2B buying toward more digital, self-serve options has led to a steady decrease in the amount of time buyers spend with vendors when considering a purchase — as little as 17 percent of th...