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Adobe Summit 2024 | Adobe Journey Optimizer Session - Take a New Approach to Email Marketing with Adobe Journey Optimizer



Summit 2024 Registration URL: https://summit.adobe.com

Session: Take a New Approach to Email Marketing with Adobe Journey Optimizer

Email is likely the bread and butter of your marketing channel mix. It produces high ROI and keeps your brand front of mind even when customers might not be always engaging. We’re big fans of email too, but we think the channel is on the cusp of its next era. With Adobe Journey Optimizer, it’s time to start reimagining your approach to email marketing.

In this session, learn more about Journey Optimizer for email marketing and discover:

  • Data and insights features to help you put the customer at the center of every email campaign  
  • Content and design features infused with intelligence and generative AI to unleash creativity
  • Delivery features to reach your customers in context of their customer journey

Session Schedule

Wednesday, Mar 271:00 PM - 2:00 PM PDT


  • Bridgette Darling, Sr. Product Marketing Manager, Adobe
  • Pankhri Singhai, Group Product Manager, Adobe


Please use this thread to ask questions related to this session.

Sukrity Wadhwa

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