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AbinashMi1
Level 2
August 8, 2024
Solved

Targeted Experience Not Displaying Correctly

  • August 8, 2024
  • 2 replies
  • 986 views

Hi Everyone,

I've set up an experience targeting activity with the following configurations:

  • Experience A: Displays a cycling hero image with a unique CTA on the homepage for users in the "Bronze" Loyalty segment.
  • Experience A0: Displays a beach-walking hero image with a different CTA on the homepage for users in the "Gold" Loyalty segment.

I’m using localhost (we-retail) for testing. For audience creation, I've set the profile parameter to equal "Bronze," which I can confirm is correctly reflected in the AEP platform debugger (please see the screenshot)

However, despite being qualified for the "Bronze" audience, I’m not consistently seeing the intended experience. Most of the time, the default hero image and CTA are displayed instead. Could you help me understand why this is happening and how to fix it?

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    Best answer by pradnya_balvir

    Hi @abinashmi1 ,

     

    This is due to the time required for data export and ingestion into the Experience Cloud.

    Therefore, if a user qualifies for the audience based on their behavior in Adobe Analytics, there might be a significant delay before this audience is actionable in Adobe Target. This delay primarily affects first-time visitors since their data has just been captured and needs to go through the process before being recognized and actionable.

    First Visit vs. Return Visits: Historical audiences from Adobe Analytics are updated every few hours, new visitors (first-time visits) who should fall into the "Bronze" audience might not be immediately recognized for this segment during their first visit. However, by their return visit, the audience data has been updated, and they are correctly identified and targeted.

     

    Please refer below documents for audiences:

    https://experienceleague.adobe.com/en/docs/experience-cloud-kcs/kbarticles/ka-16471

     

    2 replies

    Perrin_Ennen
    Community Advisor
    Perrin_EnnenCommunity Advisor
    Community Advisor
    August 8, 2024

    Hi @abinashmi1,
    could you explain exactly how you built the audience for this activity?

      A
      AbinashMi1Author
      Level 2
      August 8, 2024

      Hi @perrin_ennen ,

      I'm using WEB SDK implementation. So to create the audience, I passed the loyalty parameter by creating a data element "data.content" with the following custom code in launch

      var data = {
      __adobe: {
      target: {
      "entity.id": _satellite.getVar("product.productInfo.sku"),
      "entity.name": _satellite.getVar("product.productInfo.title"),
      "profile.LoyaltyType": _satellite.getVar("user.profile.attributes.Loyaltytype"),
      "profile.loggedIn": _satellite.getVar("user.profile.attributes.loggedIn"),
      "user.categoryId": _satellite.getVar("product.category")
      }
      }
      }
      return data;

      Then update my page load Rule within Data Section

      I follow this documentation https://experienceleague.adobe.com/en/docs/platform-learn/implement-web-sdk/applications-setup/setup-target#send-parameters-to-target

      Then I go to Audience in Adobe target and create an audience like
      Visitor Profile: LoyaltyType equals (case sensitive) bronze

        pradnya_balvir
        Community Advisor
        pradnya_balvirCommunity AdvisorAccepted solution
        Community Advisor
        August 12, 2024

        Hi @abinashmi1 ,

         

        This is due to the time required for data export and ingestion into the Experience Cloud.

        Therefore, if a user qualifies for the audience based on their behavior in Adobe Analytics, there might be a significant delay before this audience is actionable in Adobe Target. This delay primarily affects first-time visitors since their data has just been captured and needs to go through the process before being recognized and actionable.

        First Visit vs. Return Visits: Historical audiences from Adobe Analytics are updated every few hours, new visitors (first-time visits) who should fall into the "Bronze" audience might not be immediately recognized for this segment during their first visit. However, by their return visit, the audience data has been updated, and they are correctly identified and targeted.

         

        Please refer below documents for audiences:

        https://experienceleague.adobe.com/en/docs/experience-cloud-kcs/kbarticles/ka-16471

         

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