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Is there a way to split same audience into two different activities?

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kartikbhatia
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kartikbhatia
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kartikbhatia
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10-05-2018

Scenario:

Let's say 50% of All visitors are landing in an A/B Activity_1, which is live. Now, I want to utilize the 50% of All visitors who have not landed in first activity, for second A/B activity. Is there a way to configure audience in such scenario?

Note:

1. Both A/B test have same placements

2. I am not using Profile Attributes

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raags35988425
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raags35988425
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10-05-2018

Hi Kartik,

Based on your scenario it is a possibility that both the activities would collide with each other which would affect content delivery and reporting. The best approach that I would recommend in this case where you want the visitors to enter both the activities almost equally would be to create a profile script for a random number generator and based on the output if the result is even or odd assign the visitors to activity A and B respectively.

Hope that helps.

Thanks

Raag