Exclude User from the audience - based on specific action after seeing the experience

[MA1985_CG]

Hi,

I need to remove the user from the audience qualification, if he/she performed any specific action after seeing the target experience/content(for eg: we show the pop up via Target to the user and there is an option to click on "Not interested" and if anyone clicked then need to remove/exclude the user from the audience in real time so that when they come back next time they will not qualify for the same experience/content.

Any suggestions?

Thanks

[ambikaTewari_ATCI · Accepted solution]

Hi @MA1985_CG  you can fire a trackEvent and pass the consent in the profile param value. You just need to check in the audience if that profile param value is present and target the audience

[zach_shearer]

To add to what @ambikaTewari_ATCI  mentioned, you could have the "opt-out" button have an onclick function like the following. 

<script>
function AdobeTargetExperienceUserOptOut() {
    try {
        var mboxParameters = {};
        mboxParameters["experience.optOut"] = "true";
        adobe.target.trackEvent({
            "mbox": "target-global-mbox",
            "params": mboxParameters
        });
    } catch (err) {
        console.log(err)
    }
}
</script>

<div>
    <!-- Experience Code -->
    <a onclick="AdobeTargetExperienceUserOptOut()"></a>
</div> 

[zach_shearer]

In addition to passing the profile parameter, you'd have to maintain an exclusion criteria in your audience definition in the Adobe Target user interface.

[zach_shearer]

Adobe, why does the code markup in your forums have to be in multiple different font sizes?

[Gaureshk_Kodag]

You can use profile script to achieve this.