In Goals and Setting, my primary goal for an activity is viewed a page url =balabala. Just want to understand it clearly, if a visitor entered my a/b test and didn't convert the first time. He then went back to our site the next day, went to a page that has no test running, clicked a CTA on that page took him to the page url=balabala, will this count as a conversion in Target report or not? Thanks!
No, It'll not count as a conversion in the report until visitor goes through the experience(i.e. activity URL page).
Suppose Experience A is a default page and Experience B is, changes in CTA on page XYZ. When a visitor comes and see default page and clicks on CTA and visits page blablabla it will be counted +1 conversion for Experience A. If a visitor comes and see Experience with changed CTA (i.e. Experience B) and clicks on CTA and visits a page blablabla it will be counted as +1 conversion for experience B.
Unless a visitor is not coming to page XYZ and then visiting the page blablabla, no report will be counted in your case.
Thanks Gauresh. My question is actually does the conversion has to be in the same session as the user see the test?
so the user did come to page XYZ on day 1 and see the test. However, in another session, for example, the next day, user visited page ABC, click through to page blablabla then visited other pages, including page XYZ. Although he eventually did go to blablabla after entering this a/b test, it's not a direct conversion, will this be counted?
Thank you Gauresh. That make sense. But we are using A4T so I don't think I can add additional goals. Our primary metric is page view. I just want to be clear about how Adobe count a conversion in an a/b test >.<