☕[AT Community Q&A Coffee Break] 1/13/21, 8am PT: Robert Calangiu, Senior Product Manager for Adobe Target☕ | Community
Skip to main content
Amelia_Waliany
Adobe Employee
Amelia_WalianyAdobe Employee
Adobe Employee
November 18, 2020

☕[AT Community Q&A Coffee Break] 1/13/21, 8am PT: Robert Calangiu, Senior Product Manager for Adobe Target☕

  • November 18, 2020
  • 26 replies
  • 17984 views

Join us for the next monthly Adobe Target Community Q&A Coffee Break, 

taking place Wednesday, January 13th, 2021 @ 8am PT

👨‍💻☕👩‍💻REGISTER TODAY👨‍💻☕👩‍💻

We'll be joined by Robert Calangiu, aka @robertcalangiu,  Senior Product Manager for Adobe Target, who will be signed in here to the Adobe Target Community to chat directly with you on this thread about your Adobe Target questions pertaining to his areas of expertise:

  • Target Setup and Admin UI
  • A4T Integration
  • AEM Integration
  • General Adobe Target UI 
  • Plus! Responses to the questions you include upon registering for this event (though optional)

REQUIREMENTS TO PARTICIPATE  

  • Must be signed in to the Community during the 1-hour period 
  • Must post a Question about Adobe Target
  • THAT'S IT!  *(think of this as the Adobe Target Community equivalent of an AMA, (“Ask Me Anything”), and bring your best speed-typing game) 

INSTRUCTIONS 

  • Click the blue “Reply” button at the bottom right corner of this post
  • Begin your Question with @robertcalangiu
  • When exchanging messages with Robert about your specific question, be sure to use the editor’s "QUOTE" button, which will indicate which post you're replying to, and will help contain your conversation with Robert

💡Want us to send you a calendar invitation so you don’t forget?  Register now to mark your calendar and receive Reminders! 

 

Robert Calangiu is a Senior Product Manager responsible for evolving Adobe Target's UI.  He was in charge with redesigning the Admin UI and now he is focusing on improving the Activity UI as well as with enhancing the A4T integration. Previously, Robert worked as a product manager for Adobe’s TV Everywhere portfolio, leading Authentication & Fraud Management solutions. He is passionate about building customer centric products and helping customers solve the right problems.

 

Curious about what an Adobe Target Community Q&A Coffee Break looks like? Be sure to check out our past 2020 Adobe Target Coffee Breaks, covering a WIDE variety of Adobe Target topics!

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

26 replies

Show previous replies
seattler5168376
seattler5168376
Level 2
January 13, 2021

@robertcalangiu 

When running an A/B test in Target with A4T, how can you generate a report in AA that breaks down the audiences by user attributes (in eVars) that liked each experience?

    Amelia_Waliany
    Adobe Employee
    Amelia_WalianyAdobe EmployeeAuthor
    Adobe Employee
    January 13, 2021

    Hi @robertcalangiu this question was shared by CJara1: Is there a Launch extension for easier creation/tracking of Target profile scripts?

    robertcalangiu
    Adobe Employee
    robertcalangiuAdobe Employee
    Adobe Employee
    January 13, 2021
    @amelia_waliany wrote:

    Hi @robertcalangiu this question was shared by CJara1: Is there a Launch extension for easier creation/tracking of Target profile scripts?

    We don't have an official Launch extension for creating profile scripts, but customers can build their own extensions. 

     

    Here: https://experienceleague.adobe.com/docs/launch-learn/implementing-in-websites-with-launch/implement-solutions/target.html?lang=en#library-header-and-library-footer

    you have an in-depth tutorial in which we describe a Target implementation using Launch and you can also find how you can add parameters and custom requests. You can treat profile scripts as custom requests in Launch.

     

    Some useful videos can be found here: https://experienceleague.adobe.com/docs/target-learn/tutorials/implementation/2.4-intro-to-target-params.html?lang=en#description and here: https://experienceleague.adobe.com/docs/target-learn/tutorials/implementation/2.6-next-steps-design-target-implementation.html?lang=en#description 

     

      K
      Kaps21
      January 13, 2021

      @robertcalangiu Would AA sequential segments work in real-time, if used in a target activity for targeting visitors based on the path they take in the ongoing session.

        robertcalangiu
        Adobe Employee
        robertcalangiuAdobe Employee
        Adobe Employee
        January 14, 2021
        @kaps21 wrote:

        @robertcalangiu Would AA sequential segments work in real-time, if used in a target activity for targeting visitors based on the path they take in the ongoing session.

        With the current A4T implementation this is not really "real-time" because it takes a few minutes for Analytics and Target data to be stitched.

         

        The scenario you describe will be possible in the future by using Adobe Experience Platform, with the unified Adobe Experience Platform SDK and Real-Time Customer Profile. Data from various sources can be sent to Real-time Customer Profile and marketers can augment Target audience with AEP/RTCDP segments to delivering a real time personalization experience.

        Stay tuned for product announcements at Adobe Summit: https://summit.adobe.com/na/

          L
          leoleoncio
          January 13, 2021

          Hi Robert,

           

          One of the many ways we use target is to deploy small layout tweaks. And I couldn't find a better way to deliver the same code (usually JS) into different URLs using XT or AB without having to add additional pages and then the same custom code.
          Ideally I'd like to create an XT and set different urls using url_1 OR url_2 OR url_3 ... any insights?

            seattler5168376
            seattler5168376
            Level 2
            January 13, 2021

            @leoleoncio , as long as the URLs are all similar, I believe that this can be accomplished under the gear icon (configure) in the VEC -> Page Delivery -> + Add template Rule -> (contains, is, starts with, etc) ->  /common/url/path/

              L
              leoleoncio
              January 13, 2021

              they're similar but can't use match, has to be specific urls, aprox 30+ out of thousands others.

                seattler5168376
                seattler5168376
                Level 2
                January 13, 2021

                @robertcalangiu 

                How do you determine whether you should use A4T or the reports tab in Target?

                  robertcalangiu
                  Adobe Employee
                  robertcalangiuAdobe Employee
                  Adobe Employee
                  January 13, 2021
                  @seattler5168376 wrote:

                  @robertcalangiu 

                  How do you determine whether you should use A4T or the reports tab in Target?

                  It really depends on what are you trying to achieve and if you want to correlate Target data with your Analytics data for better deep-dives and insights.

                  If you are interested mainly in your Target activity performance then you can use Target reporting (you can also use Target reporting when you just want a quick view on how your activity performs), but if you already have A4T integration enabled you can use directly Analytics.

                    robertcalangiu
                    Adobe Employee
                    robertcalangiuAdobe Employee
                    Adobe Employee
                    January 13, 2021

                    Thanks all of you for joining us today!

                    I am glad that I've received so many interesting questions and happy to answer them.

                     

                    Be sure to check back here in the Target Community for details on the next Monthly Adobe Target Community Q&A Coffee Break, and - if some questions on the thread are not answered yet - just a shout out that answers will be available by the end of the week. We'll do our best to answer quickly.

                     

                    All the best,

                    Robert.

                      ca90883831
                      ca90883831
                      Level 2
                      January 13, 2021

                      @Robert_Calangiu  I don't see replies to my questions. 

                      Terms & ConditionsAccessibility statement

                      Loading footer...