How to send Segment Audience to Google Ads

[mansibedi]

Hi,

I am trying to send some Segments created in AEP to Google Ads Destination. I have created connection with Google Customer Match and Google Ads for this. But while activating the segment, got an error. Please suggest how the Adobe's user identification IDs (such as Hashed ID/ ECID) is readable in Google destinations. Do we need any extra setup for IDs conversion? 

[_Manoj_Kumar_ · Accepted solution]

Hello @mansibedi 

It seems your destination connection is not valid anymore. Try configuring the destination again.