I would appreciate if you could please clarify the inherent reporting capabilities of the Adobe Experience Platform, Real-time Customer Data Platform, and Adobe Journey Optimizer without Customer Journey Analytics.
We currently utilizes Adobe Experience Manager, Adobe Target, Adobe Audience Manager, and Adobe Analytics. With the addition of Adobe Experience Platform, Real-time Customer Data Platform, and Adobe Journey Optimizer, but not Customer Journey Analytics, I am seeking to understand what specific functionality Customer Journey Analytics provides that will not be available.
Your insights into the distinct features of Customer Journey Analytics absent from the other Adobe solutions would be greatly appreciated.
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Hi @PienaarK - CJA is more related to creating a dasbboard and customer insights utilizing AEP related data. CJA uses the power of adobe workspace.
CJA overview : https://experienceleague.adobe.com/docs/analytics-platform/using/cja-overview/cja-overview.html?lang...
AJO measure the impact of your journeys and deliveries over a selected time period - https://experienceleague.adobe.com/docs/journey-optimizer/using/reporting/global-report/global-repor...
Moreover, you can connect your AEP data to other external query servise, reference - https://experienceleague.adobe.com/docs/experience-platform/query/clients/overview.html?lang=en
Since you are using AA now, the following link are good articles for your question.
Customer Journey Analytics overview | Adobe Customer Journey Analytics
Customer Journey Analytics feature support | Adobe Customer Journey Analytics
Hi @PienaarK - CJA is more related to creating a dasbboard and customer insights utilizing AEP related data. CJA uses the power of adobe workspace.
CJA overview : https://experienceleague.adobe.com/docs/analytics-platform/using/cja-overview/cja-overview.html?lang...
AJO measure the impact of your journeys and deliveries over a selected time period - https://experienceleague.adobe.com/docs/journey-optimizer/using/reporting/global-report/global-repor...
Moreover, you can connect your AEP data to other external query servise, reference - https://experienceleague.adobe.com/docs/experience-platform/query/clients/overview.html?lang=en
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