I'm trying to send data from Adobe to GA4 instance solely via event forwarding without any onsite page tagging (gtag.js) and for this I have used the measurement protocol API (Google recommended API to send data to GA4 from third party). However, Google mentions the below limitations with measurement protocol API :
Google highlights the intent of measurement protocol API as a way to augment automatic collection through gtag, Tag manager, not to replace it
While it's possible to send events to Google Analytics solely with the Measurement Protocol, only partial reporting may be available
Some event and parameter names in GA4 (such as user_id) are reserved for use through automatic collection and cannot be sent through the Measurement Protocol
Given these limitations, is it possible to send data from Adobe to GA4 instance solely via event forwarding without any onsite page tagging (gtag.js). If yes, what is recommended approach or API that can be used to do so ? Please share any relevant experience. Thank you!
