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Adobe Summit 2024, AEP Lab | [L823] Mastering Personalization with Adobe SDKs in a Cookieless Era
Session Details
Learn how to create a scalable personalization framework with Adobe Target and the Web SDK in this technical lab. Discover how to navigate the cookieless terrain and deep dive into client-side, server-side, and hybrid implementation techniques. Get personalization best practices for aligning Adobe Target with Adobe Experience Platform capabilities and benefits.
In this lab:
- Learn how to future-proof Adobe Target implementations for your client-side, server-side, and hybrid deployments
- Unlock value with Adobe Target for mobile in-app use cases with modern development environments and native SDKs
- Set up and configure Adobe Target with Experience Platform apps for next-gen experience optimization
Session Schedule
Tuesday, Mar 264:30 PM - 6:00 PM PDT
Speaker(s)
Ryan Conrad Tincknell, Principle Enterprise Architect, adobe
Vadym Ustymenko, Principal Technology Consultant, Adobe
Session Registration URL
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