In the age of the empowered consumer, the struggle for companies to manage experiences that are personalized and ever-changing in response to the context and preferences derived from data-driven insights is complex.
We are excited to announce the latest version of Experience Manager and share some of the innovations that will help brands continue to lead in Customer Experience Management (CXM) and differentiate on the experiences they deliver to their customers. Experience Manager 6.5 further enhances the ability for marketers, IT and developers to work smarter and faster. New innovations powered by Adobe Sensei helps users to intelligently personalize every touchpoint along the journey. Additionally, we continue to extend the Experience Manager’s capabilities for mid-size organizations, so companies of all sizes can better compete and win customer loyalty at the scale of the enterprise.
Let’s take a closer look at the innovations that address the challenges organizations of all sizes have in transforming the digital customer experience.
To keep pace with increased expectations to deliver personalized customer experiences, brands must streamline and speed up content creation and optimize videos for any channel.
Our unique combination of profile data and content helps brands manage and develop experiences with agility across owned, earned and paid end-points.
It’s never been easier to manage and discover the right assets and deliver engaging experiences with digital signage thanks to Adobe Sensei and Adobe Experience Platform.
The cloud is all about agility and innovation, enabling brands and their IT teams to support dynamic business and marketing needs.
Here are the few of the things we focused on. Full details would be revealed at Summit in Vegas.
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