🚀 Introducing Adobe Brand Concierge

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Conversational AI that drives discovery, confidence, and conversion 

We’re excited to share that Adobe Brand Concierge is now generally available - a new, brand-first AI application designed to help you deliver richer, more intuitive digital experiences. 

💬 What is Brand Concierge? 

Brand Concierge transforms your digital properties into dynamic, conversational experiences. Powered by Adobe Experience Platform Agent Orchestrator, Brand Concierge understands intent, surfaces relevant content, and delivers on-brand responses that feel like a direct interaction with your brand.  
Instead of visitors clicking through menus or search bars, they can now engage naturally with your site and other digital properties just as they do with ChatGPT, Perplexity, and other AI tools - asking questions, getting personalized guidance, and exploring content through an engaging dialogue. 

🎥 Watch the overview: 

💡 Why it matters for AEM customers 

If you’re already using Adobe Experience Manager (AEM), you’re in a great position to unlock even more value. Brand Concierge integrates natively with AEM to help you: 

• Fuel AI with trusted AEM content: Dynamically pull approved content fragments and assets into AI-driven responses. 
• Maintain brand integrity: Built-in controls for tone, governance, and compliance keep every interaction on-brand. 
• Enhance collaboration: Enable seamless AI-to-human handoff with full context transfer for better customer care. 

Together, AEM + Brand Concierge helps you create effortless, AI-driven discovery experiences - all while maintaining control, compliance, and brand integrity. 

⚙️ Key Capabilities 

• Personalized Contextual Conversations: Match customer intent with the right content to boost engagement and conversion. 
• Intent-Based Experience Orchestration: Turn existing digital touchpoints into personalized, conversational journeys. 
• Brand-Controlled Conversations: Maintain trust and alignment with brand guardrails and analytics-driven insights. 

🌟 Learn More 

Discover how Brand Concierge can transform your AEM-powered sites into immersive, conversational experiences that anticipate customer needs and guide discovery. 

👉 Get the full story › 

💭 We’d love to hear from you! 
What possibilities do you see for conversational AI on your digital properties? Drop your thoughts or questions below.