Adobe Summit 2022, AEM Session | S308 - Forms Reimagined: Simplified, Integrated, and Secure

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Session Details

Adobe’s product experts discuss simplified digital forms solutions to build quality enrollment processes that accelerate time to value for your organization. Forms aren't just a list of empty fields to fill out. They are critical to delivering personalized experiences to your customers. When forms are done right, they can drive operational efficiency and transform how your IT teams work – with less manual effort and more intelligent automation. Hear from Adobe’s product experts on how a simplified form solution can help your organization build top-notch enrollment experiences, effortlessly integrate with data systems such as Microsoft, and ensure that security is built in every step along the way. Join us to hear about:

1.Leveraging our simplified forms solution to accelerate time to value

2.Prebuilt integrations to supercharge your enrollment experience

3.Best practices using forms along with Microsoft PowerAutomate and Teams

Session Recording

Session Schedule

2022-03-16 | 13:30:00 PST | 30 Mins Duration

Speaker(s)

Adrienne Tsai & Arun Taneja

Moderator(s)

Adobe Resource(s)

Product(s)

Adobe Experience Manager

Full Schedule

Check Here

Session Q&A

Question	Answer
is there a way to encrypt form data in AEM?	AEM does not store any data, data is encrypted in motion using HTTPS and in your data stores can be encrypted AT Rest. Customers can also encrypt data at source and AEM will pass it through. We are exploring options on our roadmap to allow customers bringing their keys to automatically encrypt as form is submitted, but not provided OOTB at this point...but our customers find it easy to do encrypt it at source themselves.
Do you have recommendations on when to use this Forms capabilities vs. Marketo Forms?	Yes - typically we see customers using Marketo forms for lead generation effort, focusing on that specific part of the journey. AEM Forms can be integrated but also support end to end enrollment experiences.
Do you have recommendations on when to use this Forms capabilities vs. Marketo Forms?	Marketo forms serves the need for easy lead gen forms, but for full enrollment and onboarding that are dynamic, guided experiences consistent with the brand experience and include business rules and workflows, AEM Forms is the right solution.
Do you have recommendations on when to use this Forms capabilities vs. Marketo Forms?	AEM Forms is perfect when you have a requirement for a dynamic form (sections appear or disappear based user interaction or data pre-population). For example, in the past, when using Marketo forms, if you needed different variations of a form for different markets, you had to create and maintain different forms but with AEM Forms, you can put all of the variations within a single template and the data you push into the form will tell the form how it should be shown to the end user.
is there a way to encrypt form data in AEM?	Even draft saves are stored in customer owned data stores and can be encrypted at rest if desired, in addition to disk level encryption that is usually present

Q&A

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