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Adobe Summit 2019 | S806 - Activating Data Across Every Advertising Touchpoint

jantzen_belliston-Adobe

Community Manager

08-02-2019

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Session Details

The data you collect from your customers is one of the most valuable assets you own. Take better control of your data, and deliver the right message to the right customer in the most effective channel by integrating Adobe Audience Manager, Adobe Analytics, and Adobe Advertising Cloud.

Highlights:

  • Choose the optimal data set for audience activation
  • Understand use cases for each data set
  • How and when to use other third-party data

Speaker(s)

Michelle Chen, Product Manager, Adobe Advertising Cloud , Adobe

Session Length

1h

Catalog Link

S806 - Activating Data Across Every Advertising Touchpoint

Recording

S806.png

Presentation

See attachment

Q&A

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