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SOLVED

Sharing Audience Manager segments to Analytics

markr61042117
Level 2
Level 2

An AAM segments be shared to Analytics for reporting? Use case: If we have an AAM segment of 50K impressions from a banner ad campaign, can we share that segment to Analytics in order to understand what those "view through" visitors went on to do on our site?

1 Accepted Solution
shekhardhiman
Correct answer by
Employee
Employee

Hi Mark,

Thanks for reaching out to Adobe Community.

I would suggest you to kindly go through the below doc and see if it helps:

https://marketing.adobe.com/resources/help/en_US/aam/c_sc_dil_intro.html

Thanks!

View solution in original post

4 Replies
shekhardhiman
Correct answer by
Employee
Employee

Hi Mark,

Thanks for reaching out to Adobe Community.

I would suggest you to kindly go through the below doc and see if it helps:

https://marketing.adobe.com/resources/help/en_US/aam/c_sc_dil_intro.html

Thanks!

View solution in original post

KristiB1
Level 4
Level 4

Hi Shekar - where in the document should we be looking?  I was unable to answer the question with the link you sent.

taciac
Level 9
Level 9

Currently segments can be shared to the cloud from Analytics, but Analytics doesn't receive segments from the cloud. A possible workaround would be if the banner ad campaign data is passed into Analytics a segment could be created in Analytics based on that data. 

labu87202718
Level 1
Level 1

Audience Manager and Analytics have introduced the ability to share segments from AAM to AA. This document contains the pre-requisites and instructions.