Adobe Target - Integration with AEM - Advantages

[sud_varun]

What are the advantages of using Adobe Target integrated within AEM over using Target with other CMS solutions like Sitecore, etc.?

Simply put, to get the most out of Target, do we really need to work with AMC solutions like AEM?

What is the opinion of the community here?

Are there any case studies or whitepapers you know of that put some light on this topic?

Thank you in advance!

[shekhardhiman · Accepted solution]

Hi there,

Thanks for reaching out to Adobe Community.

Please go through the below articles/case studies around the usage of AEM by a couple of clients:

http://wwwimages.adobe.com/content/dam/Adobe/en/customer-success/pdfs/carna-case-study.pdf

http://wwwimages.adobe.com/content/dam/Adobe/en/customer-success/pdfs/huk-coburg-case-study.pdf

http://wwwimages.adobe.com/content/dam/Adobe/en/customer-success/pdfs/kfw-bankengruppe-case-study.pd...

https://www.youtube.com/watch?v=l-TAxB6WHX0

Thanks!