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In this session, we’re joined by two organizational design experts with first-hand experience: An experienced industry analyst from the Digital Clarity Group and a Marketing Operations leader from Overseas Adventure Travel (and long-time customer of Adobe Campaign), to discuss:
- How to know if your processes, goals and incentives are optimized for marketing efficiency and effectiveness
- Questions to ask to ensure that your organization is ready to support a truly cross-channel strategy
- Setting up your teams for cross-channel success, today and as your marketing evolves into the future
![Screen Shot 2018-10-19 at 4.24.42 PM.png Screen Shot 2018-10-19 at 4.24.42 PM.png](/t5/image/serverpage/image-id/14143i71434EACC46EDF6D/image-size/large?v=v2&px=999)
Wednesday, October 24
10 AM PT | 12 PM CT | 1 PM ET
REGISTER NOW! ![](/legacyfs/online/emoticons/check.png)
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