I am currently debugging AAM Destination URL implementations and how
they behave with Analytics Server Side Forwarding.Can anyone help me
understand what "hr" and "id" represent in the response JSON shown
below? Also, why does the "id" field have a timestamp appended to
it?Thank you in advance for y...
According to the discussion in below forum thread, if a rule based trait
is being used in a segment and that has a recency of <= 1, i.e. within 1
day, then it may happen that a user qualified for the trait at 11:00 PM
GMT and they will be out of the segment after an hour.
Announcing a new event for all Experience Makers - Experience Makers
Live! The digital environment is rapidly changing. And the best thing
you can do to keep your business moving forward is to lead the way.
Experience Makers Live is a two-day event to help you create a vision
and execute for your co...
I was curious to know how the recency period is evaluated in Segments.
If there is a rule based trait being used in a segment, that has a
recency setting as <= 1 (within 1 day) and frequency set as => 1 (1 or
more times). If a user realizes for the trait at 7:00 PM GMT on day 1,
does that user fall ...
Hi, I'd like to create 2 segments1) Visited our app ever2) Visited our
app within the last 14 days So for 2) I set the trait to expire after 14
days. However, I'm not able to also have a duplicate trait expiring
after 120 days. I get the error message"Another trait (18872745) exists
with the same tr...
Hi,Currently, we are using profile merge rule(Last Authenticated +
Profile Link) setup to do Adobe Targeting in our Authentication based
website(both Authenticated & non-authenticated page) Auth
Website:www.example1.com Profile Merge Rule for above website: Last
Authenticated + Profile Link Non-Auth...
Hi, We have added impression and click pixels, as mentioned in the
documentation. Our understanding is there are some macros that need to
be added to use Audience Optimisation Reports. I've checked that the
pixel is working fine by inspecting Network Call, but when I created
trait with information d...
***Posted on behalf of Matt Vittorioso, Senior Marketing Specialist at Ally Financial*** Having open communication and an efficient process with the team that controls the data is one of the most important best practices around Traits and Segments (and AAM as a whole). The people that control the da...
We've mapped AAM to Twitter (Twitter tailored audiences), and for all
audiences we map to this destination, we are always seeing a 100% match
rate. Of course this isnt the case, and when we validate w/in Twitter
Ads there match rates more in line with what we'd expect (50-70%). Is
anyone else seeing...
At Adobe, we celebrate movers, shakers, and experience makers. Those who
combine the best technology with game-changing ideas to not only improve
the customer journey, but reimagine it. And now, it’s the time we’ve all
been waiting for. Join us for the live broadcast of our virtual gala
event — Thur...
Hi all, I'm excited to learn Adobe Audience Manager - Company has
migrated over. I am a complete newbie to the Adobe systems. I have been
a Google user for 8 years. Where would you recommend to start? And what
would you follow thereafter? - People to follow?- YouTube channels to
follow? All help wil...
Dear community, when using a new custom prefix key (e.g. c_example) do I
need to define this custom prefix key in AAM at all or will this data
automatically be collected when using this custom prefix key value in a
request? Thanks & best
Hey guys, (Referencing this article:
a S2S real-time outbound transfer occurs, the payload must include the...
Hello, I'm trying to use events captured in Adobe Analytics as signals
in Audience Manger. I've done the necessary setup including enabling
server side forwarding option.Based on the AAM documentation, we can
refer to the Adobe Analytics variable in AAM by using the 'c_' prefix in
the Analytics vari...
We are having trouble with authorization issue, and if Adobe accept our
suggestion, it will be a great help not only for us, but also those who
want to grant authority user by user, differently. We suggest to change
authorization system as follows:1 manage signal(including derived
signal) by data so...
I came across this video on adobe Help
contains method to retrieve segment from DCS using API call from the
browser. The API call it is suggesting is as
Hi there, Anyone with experience in implementing Device Co-op? I know a
rough timeline on the implementation process of Device Co-op. Been
reading the documentation
and arrived at no conclusion on how long the process will take.
Has anyone implemented Google Analytics for mobile app and enabled Adobe
Audience Manager integration to send custom attributes from GA to
AAM?There is a documentation on web implementation on passing GA
variables as signals to AAM:
It would significantly improve the user workflow when working with AAM
models if we were able to edit an existing model once it has been
created to change the included data sources or to change the excluded
traits/segments. Whilst data sources are slowly changing, if we made
changes to data sources ...
Hi All, Can anyone help us how to qualify for segments which are using
rule based behavior created traits. We might have bigger combination
within segment, so we don't want to navigate to all the pages and
qualify.We have used demdex pixel URL's to run it in the browser in a
new tab to qualify for s...
We have been doing some testing activity in the incognito window to
verify new audiences. In order to validate the qualification of trait
and segment, we see the users are qualifying for trait according to the
condition on 15th may, but I don't see the respective segment is
reflecting in the tool wh...
Hi, If we set the recency setup as 3 based on analytics trait key
value(eg: c_eVarX="content viewed") then will Adobe Audience Manger
remove the user from the segment once user viewed content for 3 times or
no.of times that value recorded in AA/AAM. Assume, there is an analytics
Server-side forwarding is the recommended approach for getting Adobe Analytics data into Adobe Audience Manager. Typically, this is great but what do you do when you need more control over what is being forwarded? This blog post will provide details about the [cm.ssf] context variable. This conte...
Hi all, Two questions today: I'm curious if creating a cookie
destination increases the number of server activities we're being
charged for? We have one created to help QA segment qualifications, but
our "Others" server call type category is running fairly high, as is the
Target type.Is there any wa...