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Recency on frequency set to < 1 day, does it mean 24 hours or that particular GMT date?

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Community Advisor

I was curious to know how the recency period is evaluated in Segments. If there is a rule based trait being used in a segment, that has a recency setting as <= 1 (within 1 day) and frequency set as => 1 (1 or more times). If a user realizes for the trait at 7:00 PM GMT on day 1, does that user fall out of trait on day 2 at 7:00 PM GMT or will that user fall out of trait after 11:59 PM on day 1? 

 

According to following forum thread it should be former i.e. 24 hours:

https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager-questions/ttl-and-recency-fr...

 

But, there is nothing I could find in user guide: https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/segments/recency-and-fre...

 

Thanks,

Varun Kalra

3 Replies

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Employee

Hi @Varun_Kalra hope you're good!

Yes you are correct, segments will disqualify at the beginning of each day so hours and seconds are ignored. If you have recency of 1 day, and you make the event at 11pm, you'd effectively disqualify about an hour later.

 

It would definitely be a nice improvement to include a particular time of day, I'd suggest you post this in the 'Ideas' section of the forum. 

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Community Advisor

Hi Christophe,

 

I am good thanks, hope you are doing well.

So, that means if a user realizes for the trait at 7:00 PM on day 1, that user will be out of the trait by 11:59 PM on day 1 itself, right?

Do you happen to know which timezone would that be then, is it going to be the GMT timezone or is it based on the timezone of Edge center?

 

Thanks,

Varun Kalra

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Employee
I believe the DCS is set to UTC as event timestamps expressed in the CDF files for example