Automatically track data feed usage of private data feed

[mrs_brightside]

Hi

We are setting up a private data feed, and I was wondering if there is a way to automatically track the usage of our data feed.

Now we rely on the buyer of our data to manually submit the impressions each month. But in theory they could use the data feed without us knowing it?

Thanks!

[swastika2 · Accepted solution]

Hi,

Our platform does not pull impressions from activation platforms of your subscribers and we ask that our customers report the usage of this data on a monthly basis. This is particular to data feeds where subscription is at a CPM basis for all data providers in Marketplace. This is a trust-base agreement and does have a legal exposure to buyers if their reporting is not true.

The subscribers are not required to report usage for flat fee subscriptions.

Additionally, Adobe doesn't get involved in the billing process for private data-feeds. It is an arrangement between the data-provider and buyer.

Best Regards,

Swastika Lal