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anshikaa9828138
Level 2
December 22, 2017
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Yearly Unique Visitor

  • December 22, 2017
  • 2 replies
  • 2845 views

Hi folks,

Quick question, when we pull data for Unique Visitor count for an year from the UV report in adobe analytics,

I see monthly data and then a total in the end.

I am hoping the total in the end is an automated adobe algorithm that deduplicates data and provides a UV for the year because otherwise if I add UV for months throughout the year it looks like an issue.

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Best answer by PratheepArunRaj

Dear Anshika,

Unique Visitors are sensitive to the granularity they are attributed in.

If you select 'Unique Visitors' break down by Day, Week, Month and Year, it will be equal to 'Daily Unique Visitors', 'Weekly Unique Visitors', 'Monthly Unique Visitors' and 'Yearly Unique Visitors' respectively but the total will be based on the time period you have selected.

Lets say, I have visited your page every day in 2017. This is how the report looks like:

Unique Visitor Report break down by Day(Entire Year 2017) - 365 count (Equal to Daily Unique Visitor) and total = 1.

Unique Visitor Report break down by Month(Entire Year) - 12 count (Equal to Monthly Unique Visitor) and total = 1.

So, as you predicted, the 'total' deduplicate the data for the selected period.

Thank You!

Arun

2 replies

PratheepArunRaj
Community Advisor and Adobe Champion
PratheepArunRajCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
December 22, 2017

Dear Anshika,

Unique Visitors are sensitive to the granularity they are attributed in.

If you select 'Unique Visitors' break down by Day, Week, Month and Year, it will be equal to 'Daily Unique Visitors', 'Weekly Unique Visitors', 'Monthly Unique Visitors' and 'Yearly Unique Visitors' respectively but the total will be based on the time period you have selected.

Lets say, I have visited your page every day in 2017. This is how the report looks like:

Unique Visitor Report break down by Day(Entire Year 2017) - 365 count (Equal to Daily Unique Visitor) and total = 1.

Unique Visitor Report break down by Month(Entire Year) - 12 count (Equal to Monthly Unique Visitor) and total = 1.

So, as you predicted, the 'total' deduplicate the data for the selected period.

Thank You!

Arun

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
A
anshikaa9828138Author
Level 2
December 31, 2017

Thanks, this is helpful. Any writeup for referrence.

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