What's Adobe's default Paid Search detection?

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mooreevan

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mooreevan

mooreevan

26-07-2018

I'm trying to identify exact boundaries between Paid and Natural search. I know that Natural is search traffic not marked as paid.

I can find documentation on how to configure my own paid search preferences, which is great. I'm looking for what the Adobe defaults are for Paid Search detection.

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mooreevan

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mooreevan

mooreevan

27-07-2018

Thanks. Whoever set up my rules had what is evidently one giant redundancy, which I mistakenly interpreted as a default.