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Segmentation Challenge

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Level 1

Hi Community,

 

I have a challenging segmentation requirement. I'm wanting to analyse user behaviour (hits) prior to a specific event. As an example, if a visitor has created an account, I only want to see their activity up to that point, filtering out any subsequent hits/visits.

 

I started down sequentials, but it doesn't seem like the right solution. Any thoughts or experience with a similar requirement?

2 Replies

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Community Advisor

While I don't currently have a similar requirement... this should be doable using the "Only Before Sequence" option... the problem here is that the contain must have at least 2 conditions separated by a "then" (which might remove one addition page from your segment.

 

In theory you could create a segment at the visitor level, add a "visit" level container, and create a sequence:

 

Jennifer_Dungan_0-1663086294854.png

 

When you use "then", a new icon will appear that allows you to dictate additional filtering, such as only before sequence..

Jennifer_Dungan_1-1663086386669.png

 

 

in theory, this should pull back all data for visitors that completed a "create account" flow, but only contain the pages and hits that occurred before they went to create account page and created their account.

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Level 1

Splendid! I'll give this a whirl, thanks Jennifer