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Revenue Participation Vs. Revenue From Visit Container

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Hello,

I'm trying to pull a report that would show revenue only from visitors that viewed the Home Page on that session.

I've built two reports - 1) Page breakdown that shows revenue participation for the home page and 2) Custom visit container segment of visitors that viewed the home page that shows revenue. I'm seeing a big discrepancy. Don't these reports mean the same thing?

Thanks in advance,

 

David

1 Accepted Solution

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Correct answer by
Community Advisor

Hi David,

 

No it will not show the same data. For #1 it shows revenue participation, it means that it will give the full credit to the homepage and any other pages that contributed to the purchase. So if the revenue was 100£, each pages in the visit before the purchase event will have 100£ in the report but the total will be 100£

For #2 per what you wrote I think you have using the normal revenue metric and not the participation, therefore it will be linear allocation. So each page before the purchase event will get 1/n or the revenue, where n is the total of pages before that the event happened

 

Best regards.

 

Alexis Cazes

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1 Reply

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Correct answer by
Community Advisor

Hi David,

 

No it will not show the same data. For #1 it shows revenue participation, it means that it will give the full credit to the homepage and any other pages that contributed to the purchase. So if the revenue was 100£, each pages in the visit before the purchase event will have 100£ in the report but the total will be 100£

For #2 per what you wrote I think you have using the normal revenue metric and not the participation, therefore it will be linear allocation. So each page before the purchase event will get 1/n or the revenue, where n is the total of pages before that the event happened

 

Best regards.

 

Alexis Cazes