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October 18, 2018
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Page View vs Product View

  • October 18, 2018
  • 4 replies
  • 7436 views

What is the difference between a page view and a product view when looking at a products report. Shouldn't they be the same when looking at a specific product?

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Best answer by PratheepArunRaj

Dear Jeff,

As stated earlier and by Ishan, there is gap in the implementation.

You are not setting s.prodview event on every s.t() call of your Product Details Page and thus you see that Page Views were higher than Prod Views. Make sure that your Business Logic to capture Product Views is based on Page Views and if so, fix the implementation because Business requirement might omit reloads or post page load s.t() calls.

Thank You

Arun

4 replies

PratheepArunRaj
Community Advisor and Adobe Champion
Community Advisor and Adobe Champion
October 18, 2018

Dear Jeff,

Both should be same for your Product Details Page. However, if there are gaps in implementation, then it might differ.

What do you see? Product Views higher than Page Views or vice versa?

If you can provide more details, we can come to a conclusion.

Thank You!

Arun

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
prateek_s853595
November 7, 2022

Hi Pratheep

In my case, product views are coming more than pageViews. Even a custom event is also configured which is equal to the product views.

Please let me know the scenario where page views can be less than product views.

Thanks
Prateek

Adobe Employee
October 18, 2018

Hi jeffe91107​,

The numbers of Page Views and Product Views would depend on the implementation. Page Views are counted when there is a s.t() call triggering to Analytics. Product Views, on the other hand, are counted whenever s.prodView is triggered as an event in s.event variable.

If s.prodView is always fired with the page view call on the Product Details page, the numbers would be same. However, it doesn't seem to be the case here.

Hope this clarifies! Thanks!

October 18, 2018

I'm seeing a larger number of Page Views than Product Views.

PratheepArunRaj
Community Advisor and Adobe Champion
PratheepArunRajCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
October 18, 2018

Dear Jeff,

As stated earlier and by Ishan, there is gap in the implementation.

You are not setting s.prodview event on every s.t() call of your Product Details Page and thus you see that Page Views were higher than Prod Views. Make sure that your Business Logic to capture Product Views is based on Page Views and if so, fix the implementation because Business requirement might omit reloads or post page load s.t() calls.

Thank You

Arun

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
Level 4
May 18, 2021
@pratheeparunraj I also have same problem, for my implementation also pageviews is greater than prodview. So, what is the recommended way to implement the same. Do you suggest to add s.t() call, if not then what can be possible reasons for the same.