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SOLVED

Metrics used to compare landing pages

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Level 1

Hi, 

I want to compare landing page performance. So far I'v used metrics of page views, visits, bounce rate, time on page and participation revenue per pageview.

Can anyone tell me what other metrics should include? Thanks!

1 Accepted Solution

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Correct answer by
Level 10

Hi,

Thanks for reaching out. Well the metrics that measure performance would depend more on your business objectives, there is no defined set to do that and will differ from business to business. You should look at the objectives of your pages to more accurately identify the metrics to use.

Thanks!

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1 Reply

Avatar

Correct answer by
Level 10

Hi,

Thanks for reaching out. Well the metrics that measure performance would depend more on your business objectives, there is no defined set to do that and will differ from business to business. You should look at the objectives of your pages to more accurately identify the metrics to use.

Thanks!