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Integrations with other third-party marketing tools?

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Level 1

My company recently purchased Adobe Campaign and Adobe Analytics.

Is it possible to integrate these two products with other third-party marketing tools not listed in the Adobe Marketing Cloud Exchange?

  • Social media management and reporting tools (e.g. Sprout Social, Oktopost)
  • Marketing attribution tools (e.g. Bizible, BrightFunnel)
  • Predictive marketing analytics tools (e.g. Lattice, 6sense)
1 Accepted Solution

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Correct answer by
Employee Advisor

Hi Mark, you can use Data Sources​ to integrate with pretty much any other third-party tools. It would simply be a matter of lining up the third-party export with the applicable Analytics variable columns in a data source upload file.

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1 Reply

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Correct answer by
Employee Advisor

Hi Mark, you can use Data Sources​ to integrate with pretty much any other third-party tools. It would simply be a matter of lining up the third-party export with the applicable Analytics variable columns in a data source upload file.