IAB Bot Filtering Include Paid Services

[cristine_drach]

1. I am wondering if the IAB bot rules enabled within Adobe Analytics already include known paid monitoring services like Gomez or Catchpoint? I know you have to pay to see this list, but generally is it all bots/services or just the malicious ones?

2. The "Bots" report - Does this show a combination of bots that I have identified and blocked AND they are on the IAB's list?

For example, we use Gomez and are not currently blocking their IP addresses. I do not see "Gomez" listed in my Bots report. Can I assume that it's not included on the IAB list?

Thanks!

Cristine

[brian_au · Accepted solution]

1.The IAB list intends to include all advertising related spiders, bots, OR site-traffic associated with robotic activity.

2.The Bots report should show any bots that are filtered out via the auto-IAB list or if you also have done manual additions via the admin bot rules. If you feel the IAB list is not capturing a known bot you can enhance through you own custom additions.

Important to note any party can recommend new IAB bot inclusions via http://www.iab.net/2216776.

Best,

Brian