We are tracking form Abandonment as event when user click any link within the page and also last accessed field has been captured via Data Layer.
Is there any way we can track form Abandonment when user click browser close Icon or abandon the page and open separate browser tab?
Hi @pradeep_07 , Adobe Consulting offers a form abandonment plugin that you can use. You can create a calculated metric like form start or complete which should give you form abandonment rate and form start - form complete to give you how many form where abandoned. If the user navigates to different page before completing the form, you can store it in a cookie and capture the value in next page correlating the previous page value.
Hope this helps.
It mostly rely on the beforeunload or unload event which is the trigger to track as the visitor is leaving the current page. However, you need to note that there are supporting issues for both events that they are not reliably fired, especially on mobile.
Since you already track the same when clicking on any link on the page, the browser closing is just the same but you will rely on the beforeunload/unload event. However, there are two more points you need to be aware: