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First Time Page Visit

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Level 4

Hi,
I am looking to pull a report on first-time page visit in Adobe Analytics.  What filters do I use to pull that data?

Thanks

1 Accepted Solution

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Correct answer by
Community Advisor and Adobe Champion

Adobe tracks a visit number for each visit... so to get the first ever visit you can use:

 

Visit Number = 1

Jennifer_Dungan_0-1688072888134.png

 

 

There is also a Hit Depth which tracks the sequential hits in the visit.. to get the first hit of any visit use:

 

Hit Depth = 1

Jennifer_Dungan_1-1688072997905.png

 

 

If you want the first page view of the very first visit, you can combine the two:

Jennifer_Dungan_2-1688073113356.png

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8 Replies

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Correct answer by
Community Advisor and Adobe Champion

Adobe tracks a visit number for each visit... so to get the first ever visit you can use:

 

Visit Number = 1

Jennifer_Dungan_0-1688072888134.png

 

 

There is also a Hit Depth which tracks the sequential hits in the visit.. to get the first hit of any visit use:

 

Hit Depth = 1

Jennifer_Dungan_1-1688072997905.png

 

 

If you want the first page view of the very first visit, you can combine the two:

Jennifer_Dungan_2-1688073113356.png

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Level 4

Thanks so much @Jennifer_Dungan 

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Community Advisor and Adobe Champion

You're welcome.

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Level 1

Thx, however what if the first hit of visit is not a page view?

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Community Advisor and Adobe Champion

A Hit is a Hit... it doesn't matter if it's a Page View or an Action... unless you are using the Page View metric... but if you use the Occurrence metric  it will capture any hit that is the first of a visit.

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Level 1

@Jennifer_Dungan this assumes that their one visit in the set time frame is their first time. I would assume you would want to apply some further login i.e. visit=1 and before this a visit does not exist to the page. Are you able to help me understand how we could create this type of logic / segment?

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Level 1

@Jennifer_Dungan just following up on this to see if you could help me?

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Community Advisor and Adobe Champion

Hi @KiannaLe1,

 

Visit Number is a all time metric for the user... Visit Number = 1 would be the user's first ever visit to the site. Which the original question alluded to with "first-time page visit".

 

Now, if you would like to get the first visit within the time frame... for example, you are looking at Jan 2025, and would like to get the first visit to the site in that month, then yes, you are going to have to get a little more complicated. 

 

In this, while I don't have a segment ready to go for such a use, my initial thought is to get the Visits of user, then exclude the subsequent visits.