Are Marketing Channel Processing rules case Sensitive?

[melissaa3700183]

Hello,

Are marketing channel processing rules case sensitive? have they always been this way?

It appears to me that they are not, but I would like to confirm that this is not a bug. My company has always used a case sensitive approach, and I am wondering if it has been wrong all along, or if this update was made recently.

Thank you,

Melissa

[Andrey_Osadchuk · Accepted solution]

Hi Melissa,

Never noticed that the rules were case sensitive. Review these articles for a proof: Clean up values in a report; Marketing Channels: Search Reporting Made Easy | Adobe Blog